Fall Creek Consultants specializes in marketing strategies for places in the process of revitalization. and business models that position places and organizations to succeed. The founder of the company, Marcia Nedland, has created marketing plans for many neighborhoods, programs, and organizations, and teaches marketing and neighborhood strategy at NeighborWorks® Training Institutes and other venues, including a course on neighborhood stabilization strategies in a post-foreclosure environment.

Nedland also conducts feasibility studies for new lines of business or geographic expansions by CBOs, and works with nonprofits, local governments, community groups and funders to analyze neighborhood conditions, establish baseline data, and develop research strategies to measure progress toward achievement of neighborhood revitalization and affordable housing outcomes. Nedland is an award-winning trainer, regularly teaches nonprofit, financial institution and government audiences, and has also worked with the NeighborWorks® Training Institute on curriculum development for homeownership and community development lending, and marketing.

Nedland is a founding member of The Healthy Neighborhoods Group, a collaborative of consultants dedicated to repositioning neighborhoods to succeed in attracting positive investment choices by homebuyers, neighbors, business, and others.